The majority of my target audience preferred the second or third design. They were the most popular. However the second one was the one which I personally think is the most appealing. My target audience agrees to this as well as it is the production logo chosen by the audience the most. The second logo is the most preferred logo because it looks professional, the picture of the blossom tree is high quality and the text is structured to be tranquil for the eye of the audience. The third one has been said from the audience verbally that 'it is too dark', this shows the audience feels uncomfortable looking at this design. Due to this I have decided to take the second design forward as my final production logo.
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